How To Coupon: One Per Purchase Or One Per Transaction? The question I am asked most often by far is about the words: One Coupon Per Purchase. In one form or another you will find those words on every coupon!
There is nothing that confuses a cashier more than those words. I will also say it is the number one reason a cashier will tell you that you can’t use a coupon. It is also probably the most important thing you need to learn because it will come up repeatedly and you WILL have to educate a cashier and/or manager at some point!
I just WISH the manufacturers would let someone with REAL couponing experience WRITE the wording on coupons, it would make it so much easier for everyone involved! lol
I remember one coupon one time was worded so badly that it actually said anyone over the age of 65 was not allowed to use it! Did they seriously expect to 1. To gain customers, and 2. The cashiers to CARD elderly people?! lol
The question I am asked most often by far is about the words: One Coupon Per Purchase. In one form or another you will find those words on every coupon!
For some reason it confuses shoppers, cashiers, and even managers.
What it means is you cannot use that 1 coupon on 20 of the same product. You need 1 coupon for each product.
For example: If you have $1/1 Coke product, you can get $1 off of 1 Coke product – that is 1 purchase. If you have 2 Coke products and 1 – $1/1 coupon you can only get $1 off of 1 – you cannot use that coupon on both Coke products.
If you have 2 – $1/1 coupons and 2 Coke products you can use 1 coupon on the first Coke and 1 coupon on the second one.
Normally when you come upon this issue, it will play out something like this:
Your coupon beeps, the cashier reads the coupon and then says, confidently: “It says 1 per purchase – you can’t use this one.” I hear this from cashiers ALL THE TIME! They are just looking for a reason to give as to why it beeped, and that is the first one they see.
Here’s where the confusion happens. People are confusing purchase with transaction. A purchase is 1 product (in the case of what is on a coupon) and a transaction is the entire order.
So, if a coupon said 1 coupon per transaction – you would only be allowed 1 coupon for the entire order.
But, since they say one per purchase that means you can use 1 coupon for each item you purchase.
I hope that answers the question: One Per Purchase Or One Per Transaction! What are some other questions you have about couponing or something a cashier or manager has told you that you aren’t sure if they were exactly right about?
Be sure to check out all of the posts in our How To Coupon series!